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    Ecommerce Web Design in Dallas, Texas

    Ecommerce Web Design Dallas — Stores Built to Sell, Not Just Look Good

    GH Consulting designs and builds ecommerce stores for Dallas–Fort Worth brands on Shopify and custom stacks. Every decision on the page is judged by one number: revenue per session.

    Dallas, TX
    Local team, in-person meetings
    200+
    Websites and stores launched
    Shopify
    Certified partner stack
    You Own It
    Store, code and data
    What We Do

    What ecommerce web design actually has to solve

    An ecommerce site is not a brochure — it is a checkout funnel. The design work that matters is collection filtering, product page structure, imagery and video, trust and shipping clarity, mobile speed, and how few taps stand between "interested" and "paid." A beautiful store with a 0.7% conversion rate is a expensive liability.

    Most Dallas brands we take over are losing money in three predictable places: product pages that answer none of the buyer’s objections, a mobile experience that takes four seconds to paint, and a checkout that adds surprise shipping cost at the last step. Fixing those three usually moves revenue more than a full rebrand.

    The second half is retention. Email and SMS flows, post-purchase upsells, subscription options and a clean product feed into Google Shopping and Meta are where ecommerce margins are actually made. We build the store and the acquisition and retention layer as one system, so paid traffic has somewhere profitable to land.

    Graham Hawks — Founder, GH Consulting

    What's Included

    What an ecommerce build with GH Consulting includes

    Conversion-first store design

    Custom design across home, collection, product, cart and checkout — laid out around buying behavior rather than a theme demo.

    Product page architecture

    Imagery, video, variant logic, sizing, specs, shipping expectations, reviews and objection-handling content in the order buyers need them.

    Collection and filtering UX

    Merchandising, sorting and faceted filters that let a shopper narrow hundreds of SKUs to the right one in a few taps.

    Shopify and custom builds

    Shopify theme development and app integration, or a fully custom headless build when your catalog or logic outgrows a theme.

    Checkout and payment optimization

    Express payments, transparent shipping and tax, abandoned cart recovery, and fewer fields between the buyer and the order.

    Mobile speed and Core Web Vitals

    Image pipelines, script discipline and lazy loading tuned for phones on cell networks, where most of your revenue happens.

    Ecommerce SEO structure

    Product and collection schema, clean URLs, canonical handling for variants, category content and internal linking built to rank.

    Email, SMS and retention flows

    Klaviyo welcome, browse abandon, cart abandon, post-purchase and winback flows built to run without manual sends.

    Feeds, tracking and attribution

    Google Merchant Center and Meta catalog feeds, GA4 ecommerce events, and server-side conversion tracking you can trust.

    Migrations and replatforming

    Moving from WooCommerce, BigCommerce, Wix or a legacy cart with product, customer and order data plus redirects mapped so rankings survive.

    Why GH Consulting

    Why Dallas brands choose GH Consulting for ecommerce

    We are judged on revenue, not applause

    Every build ships with GA4 ecommerce tracking so conversion rate, AOV and revenue per session are visible from week one.

    Certified on the stack you sell on

    Shopify, Klaviyo, Meta, Google and Microsoft partner certifications — the platforms your store, email and ads actually run on.

    Local, senior, and reachable

    We are based in Dallas. You work directly with the people building the store, and we can meet at your warehouse or office.

    Store plus demand in one team

    Google Shopping, Meta ads, email and SMS, and CRO handled by the same team that built the store — no finger-pointing between vendors.

    You own everything

    Your Shopify account, your code, your customer list, your ad accounts, your data. No proprietary platform lock-in.

    Built to scale with the catalog

    Architecture that still works at ten times the SKUs, with bulk merchandising and content patterns instead of hand-built pages.

    How It Works

    How an ecommerce project runs

    01

    Revenue audit

    We review analytics, current conversion rate, AOV, traffic sources, best and worst SKUs, and where the funnel leaks today.

    02

    Architecture and design

    Catalog structure, collection and product templates, and custom design in your brand — approved before development starts.

    03

    Build and integrate

    Theme or headless development, apps, payments, shipping, ERP or 3PL integration, email and SMS flows, and full tracking.

    04

    Launch and scale

    QA on real devices, redirects, feeds live, then ongoing CRO testing and paid media to grow revenue per session month over month.

    Client Proof

    Hear it straight from our clients.

    Real business owners on what changed after we rebuilt their growth systems.

    Google Reviews5.0
    Swipe to see more reviews
    Taylor Herron
    Owner, Black Label Exotics
    Barrett Roush
    President, Impact Hail Solutions
    Holland
    Owner, Hawksight Commercial
    Reagan Beecham
    Owner, Double M Plumbing

    Reviewed 5 Stars on Google

    Real reviews from Dallas-area business owners we build and scale with.

    Reagan Beecham

    Double M Plumbing

    Fantastic service all around. We had two meetings so Graham could get a good understanding of what I was looking for. Then from there, my website for Double M Plumbing was live within a week. That was 10 months ago and the strategic use of keywords, blog posts, form on website, etc has made a substantial difference in our business. Graham has also always been extremely responsive and knowledgeable no matter what has come up. Highly recommend to all business owners!

    Barrett Roush

    President, Impact Hail Solutions

    I can’t say enough good things about Graham. He’s been an incredible asset to our company and is truly the person behind so much of what we do from a technology and marketing standpoint. From our website and digital advertising to AI, automation, and overall marketing strategy, he handles it all and consistently delivers. What really sets him apart is his ability to take an idea, understand what we’re trying to accomplish as a business, and actually turn it into something that works. Having someone we can trust with such an important part of our business is invaluable. I would highly recommend him to anyone looking for someone who truly understands technology, marketing, advertising, and AI.

    Beckham Stone

    Stone Construction

    I cannot begin to explain how much better our company is performing since hiring a growth partner. From the website, AI systems, and paid marketing efforts we have turned into a powerhouse. We initially engaged with Graham through a quick Google search of "website design dallas". From there we had a discovery call then a sales call. Overall Graham is extremely diligent in everything he does from the onboarding to the actual work. It is so nice to have someone on speed dial to call and vent ideas and within a few hours they are turned to life. We have nothing but amazing things to say and would definitely recommend him to any company.

    Blake Harrison

    Insurance Agency Owner

    Graham at GH Consulting did a fantastic job on my website for my insurance company. I was concerned at first because I was unsure if anyone could translate exactly what I wanted into the website. After our first discovery call I was absolutely certain that he was capable. The entire process was extremely smooth and I felt comfortable the entire time. I searched "web design Dallas" and he showed up #1. From there we had a great discovery call and he walked me through the process and addressed my concerns. Not only am I extremely satisfied with his work but his process. I will definitely be sending people his way. Cheers!

    Jon Vanzandt

    Gym Owner

    We hired Graham about two months ago to build our website for our gym. The process in the end was extremely seamless. His attention to detail is like no other. He took our expertise and his expertise and put it together perfectly. We found Graham by searching web design dallas on Google. After seeing his testimonials and his work before we even got on the call, we were sold. Overall working with Graham has been a very positive experience and helped our business make a ton of money. Highly recommend.

    Anne French

    Local Business Owner

    GH Consulting did an amazing job on my website. He got it done within four weeks and the process was very smooth. We found Graham from a Facebook ad offer. We have nothing but good things to say about him and his company.

    Dahlia Krause

    Personal Brand

    Graham did an amazing job on my website for my personal brand. Having an extremely well put together website for potential brands to work with is so important. I have to convey my ability, expertise, and quality of my work on just one page. He did an amazing job and I would highly recommend anyone who needs a website to use his services.

    Brandon Porter

    Porters Fertilization & Weed Control

    GH Consulting completely transformed our search visibility. Within a few months of working with them, our organic traffic and keyword rankings jumped significantly — way beyond what we expected. Their team took the time to actually understand our business instead of just running generic SEO playbooks, and the strategy showed it. Communication was clear throughout, they explained what they were doing and why, and reporting made it easy to see the impact. If you’re looking for an SEO partner that delivers real, measurable growth, GH Consulting is the one to call. Highly recommend!

    Trusted Credentials

    Certified Partners & Verified Results

    Officially recognized by the platforms that drive modern growth — vetted, certified, and accountable to every result we deliver.

    Google Partner
    Meta Business Partner
    Microsoft Partner
    TikTok Marketing Partner
    HubSpot Platinum Solutions Partner
    Shopify Partner
    Semrush Certified Agency Partner
    Klaviyo Partner
    Wix Certified Partner
    Framer Certified Partner
    Webflow Certified Partner
    WordPress Certified Developer
    Squarespace Certified Partner
    13+
    Platform Certifications
    5 / 5
    49+ Verified Reviews
    $50M+
    Client Revenue Generated
    Areas Served

    Serving Dallas–Fort Worth ecommerce brands

    We are based in Dallas and work with product brands, wholesalers and DTC companies across the Metroplex. In-person meetings and on-site product photo or video work are available across these areas:

    • Dallas, TX
    • Fort Worth, TX
    • Plano, TX
    • Frisco, TX
    • Irving, TX
    • Richardson, TX
    • Addison, TX
    • Garland, TX
    • Rockwall, TX
    • McKinney, TX
    • Arlington, TX
    • Carrollton, TX
    FAQ

    Dallas ecommerce web design questions

    Do you build on Shopify or custom?

    +

    Shopify for the large majority of brands — it is faster to launch and cheaper to operate. We go custom or headless when catalog logic, B2B pricing, configurators or integrations genuinely exceed what a theme can do.

    Can you migrate our existing store?

    +

    Yes. We migrate products, variants, customers, order history and content, then map redirects from every old URL so existing search rankings and traffic carry over.

    How long does an ecommerce build take?

    +

    A focused catalog typically launches in four to six weeks. Large catalogs, B2B pricing rules or ERP and 3PL integrations extend that to eight to twelve.

    What does ecommerce web design cost in Dallas?

    +

    It scales with catalog size and integration complexity rather than page count. We scope it in writing after the audit call so the number is tied to actual work, not a package guess.

    Will you also run our Google Shopping and Meta ads?

    +

    Yes. Feeds, campaign structure and creative are handled by the same team, which is why our stores launch with tracking and catalogs already correct.

    Can you handle B2B and wholesale pricing?

    +

    Yes — customer-specific pricing, net terms, quantity breaks, gated catalogs and purchase-order checkout are all buildable on Shopify or a custom stack.

    Do you fix existing stores, or only rebuild?

    +

    Both. If your store has traffic but weak conversion, a targeted CRO and speed engagement is usually the better first spend than a rebuild.

    Do we own the store when we are done?

    +

    Completely. The Shopify account, code, domain, data and every ad and analytics account stay in your name.

    Ready to grow revenue per session, not just traffic?

    Book a strategy call and we will audit your current store, name the specific places you are losing orders, and scope the build in writing.